Polaroid
Reducing reliance on Excel files by 75%
Polaroid implemented Personio as a central HR platform for its international workforce, reduced reliance on Excel files by 75%, automated reporting and workflows, and ensured GDPR and employment-law compliance.

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CUSTOMER STORY

ABOUT THE COMPANY
Polaroid, the iconic brand of analogue and instant photography, has been a leader in the imaging industry since its inception. With 460 employees distributed across seven international and three remote offices, Polaroid is constantly looking for tools that promote human connection and sustainable growth.
Industry: Photography and imaging
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The need for a comprehensive HR solution
Prior to implementing Personio, Polaroid’s HR department faced several significant challenges. On the one hand, managing employees through multiple Excel spreadsheets and scattered files resulted in a loss of efficiency and difficulties in maintaining the cohesiveness of stored data.
On the other, it needed a system that could comply with General Data Protection Regulation (GDPR) and current employment laws. All this while continuing to grow rapidly, making it essential to have a tool to facilitate the creation of new operational processes and support the company in its expansion phase. "Our Customer Success Manager understood HR’s needs to perfection. He was really responsive; I knew we were going to get great customer service." - Melinda Brooks Bray
Scattered and inefficient information management
Excessive use of Excel files
A need to comply with employment laws
Lack of scalable processes for international expansion
"Our main priority was to find the technology that worked for us, not the other way around. And Personio made it possible!"
Julie Gajudo|Talent Management

Choosing Personio: personalised service and adaptability
Faced with these challenges, Polaroid decided to look for an end-to-end solution that could centralise and simplify HR management. After evaluating several options, Personio was chosen for its ease of use and ability to adapt to the company’s specific needs.
"I’ve worked with other HR software and remember how complicated they were to implement and set up. Our main priority was to find the technology that worked for us, not the other way around. And Personio made it possible!" - Julie Gajudo
Personio was chosen because of several key factors. Its ease of use and user-friendly, intuitive interface showed the HR team how easy it was to implement and create new work processes, including automating aspects such as reporting and data analysis with a single click.
Another aspect that set Personio apart from other platforms was its ability to comply with the main data protection and employment laws. Ensuring the correct application of GDPR and current employment laws was key for Polaroid. Lastly, the company’s HR team highlighted the customer service, and in particular the support provided by Personio’s Customer Success Manager, as a key factor in choosing the software. The HR team felt that they were listened to and supported at every stage of the process by the customer service department, from understanding Polaroid’s needs at the outset, to helping them set up and implementing the software.
"I love how intuitive the Personio system is. As an HR manager, I want to be able to customise reports and export the data at the click of a button. It’s amazing how easy it is to do this with Personio."
Julie Gajudo|Talent Management
Reduced bureaucracy and increased efficiency
Since implementing Personio, Polaroid has seen significant improvements in its HR operations. Centralising data and processes on a single platform has dramatically reduced the time spent on administrative tasks and improved the accuracy and consistency of information.
"I love how intuitive Personio’s system is and how the help it offers is available in
different forms. As an HR manager, I want to be able to customise reports and export the data at the click of a button. It’s amazing how easy it is to do this with Personio." - Julie Gajudo
Some of the benefits achieved with Personio include the following:
Reduced administrative burden: 75% fewer Excel files and reports, freeing up
time for strategic activities.Increased efficiency: seamless, customisable workflows tailored to Polaroid’s
specific needs.Regulatory compliance: ensuring that all processes comply with GDPR and
employment laws.
In addition, the company has been able to better support its international expansion with scalable processes that make it easier to manage employees across multiple locations. Another aspect that has had a significant impact on Polaroid's HR team capability is Personio's organised events and training.
Polaroid’s HR managers couldn’t be happier with their decision to implement Personio. Ease of use, combined with excellent customer service, has enabled a smooth transition and seamless use.
"I recommend Personio 100%. From sales demos through to configuration and implementation. Even now, when we are fully operational with the tool, we continue to receive tremendous support from the team. I’d like everyone to have the same experience." - Melinda Brooks Bray
In short, Personio has not only improved Polaroid’s human resources management but has also provided a robust and flexible tool to support the company’s growth and operational efficiency.






